Woman in Business

Do you know the woman who made frooti a Rs. 8000 Crore brand

By Pranoti K

July 7, 2023


Nadia Chauhan

She joined her father's group "Parle Agro" in 2003 when she was just 17 years of age!



She reduced company's dependency on Frooti.

She launched "Bailey's" the water brand, which is a Rs. 1000 Crore business now!


Its all Fizz!

The master stroke was launching her brain child "Appy Fizz" in 2005. One of the first Apple juice on the market!

It had a 99% market share at the time!


Bringing it back!

She did not ignore Frooti, As it was brought back in different flavors with Alia Bhatt, Ram Charan starring in the advertisements!


Market Leader!

Frooti contributes to over 48% of revenue today but the business has diversified enough to sustain a longer run!

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