By Pranoti K
July 7, 2023
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She joined her father's group "Parle Agro" in 2003 when she was just 17 years of age!
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She reduced company's dependency on Frooti.
She launched "Bailey's" the water brand, which is a Rs. 1000 Crore business now!
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The master stroke was launching her brain child "Appy Fizz" in 2005. One of the first Apple juice on the market!
It had a 99% market share at the time!
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She did not ignore Frooti, As it was brought back in different flavors with Alia Bhatt, Ram Charan starring in the advertisements!
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Frooti contributes to over 48% of revenue today but the business has diversified enough to sustain a longer run!